The Task Exposure Indexv2026.Q3
Occupation · SOC 27-2012.03 · Job Zone 4

AI exposure: Media Programming Directors

Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.

Reading this score

computed

42.8% of this occupation's weighted task load is exposed, which puts Media Programming Directors at the 76th percentile of 923 occupations. The capability is largely there. Its average task scores 2.5 out of 4 on what a current system can produce, and the frictions that hold other jobs in place are comparatively weak here.

What holds the line here is context. Across this occupation's 23 tasks it averages 1.89 out of 3, the highest of the five friction dimensions. In plain terms, the work depends on knowledge the model cannot hold. Much of this job runs on things that were never written down: what this particular organisation does, what happened last week, what the person across the table actually meant. That context is the barrier, and it erodes as systems are given more access.

The most exposed thing this job does is Review information about programs and schedules to ensure accuracy and provide such information..., at 80.0%. The least is Cue announcers, actors, performers, and guests, at 10.0%. A gap of 70.0% between two parts of the same job is the reason this index publishes at task level. An occupation-wide number would have hidden both.

Within arts, design, entertainment, sports and media occupations, this one is more exposed than most. The median across the 40 roles in the group is 36.4%, and only 15 of them score higher than this. Occupational families are not uniform, and the spread inside them is often wider than the gap between them.

What would move this score. Of 23 tasks, 17 are currently banded exposed, 3 assisted and 3 untouched. For that distribution to shift materially would take systems being given deeper access to the organisation's own records and history, which is already happening. The score is re-computed every quarter against a fresh capability reference, and the change is published rather than quietly applied.

Task by task

23 tasks, O*NET 31.0
TaskExposedAssistedUntouchedImportanceBand
Review information about programs and schedules to ensure accuracy and provide such information to local media outlets.80.0%20.0%0.0%3.30exposed
Check completed program logs for accuracy and conformance with Federal Communications Commission (FCC) rules and regulations and resolve program log inaccuracies.73.3%26.7%0.0%4.18exposed
Prepare copy and edit tape so that material is ready for broadcasting.60.0%15.0%25.0%4.02exposed
Develop promotions for current programs and specials.60.0%15.0%25.0%3.81exposed
Plan and schedule programming and event coverage, based on broadcast length, time availability, and other factors, such as community needs, ratings data, and viewer demographics.60.0%15.0%25.0%3.75exposed
Develop ideas for programs and features that a station could produce.60.0%15.0%25.0%3.65exposed
Evaluate new and existing programming to assess suitability and the need for changes, using information such as audience surveys and feedback.60.0%15.0%25.0%3.58exposed
Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.50.0%25.0%25.0%4.04exposed
Monitor and review programming to ensure that schedules are met, guidelines are adhered to, and performances are of adequate quality.50.0%25.0%25.0%4.03exposed
Monitor network transmissions for advisories concerning daily program schedules, program content, special feeds, or program changes.50.0%25.0%25.0%3.70exposed
Confer with directors and production staff to discuss issues, such as production and casting problems, budgets, policies, and news coverage.50.0%25.0%25.0%3.42exposed
Read news, read or record public service and promotional announcements, or perform other on-air duties.35.0%40.0%25.0%4.15assisted
Select, acquire, and maintain programs, music, films, and other needed materials and obtain legal clearances for their use as necessary.31.7%18.3%50.0%3.59exposed
Coordinate activities between departments, such as news and programming.30.0%20.0%50.0%3.97exposed
Establish work schedules and assign work to staff members.30.0%20.0%50.0%3.88exposed
Direct setup of remote facilities and install or cancel programs at remote stations.30.0%20.0%50.0%3.29exposed
Develop budgets for programming and broadcasting activities and monitor expenditures to ensure that they remain within budgetary limits.30.0%20.0%50.0%3.45exposed
Participate in the planning and execution of fundraising activities.26.7%23.3%50.0%2.88exposed
Act as a liaison between talent and directors, providing information that performers or guests need to prepare for appearances and communicating relevant information from guests, performers, or staff to directors.23.3%26.7%50.0%3.34assisted
Operate and maintain on-air and production audio equipment.21.2%16.2%62.5%4.42untouched
Perform personnel duties, such as hiring staff and evaluating work performance.16.7%33.3%50.0%3.89assisted
Conduct interviews for broadcasts.10.0%15.0%75.0%3.52untouched
Cue announcers, actors, performers, and guests.10.0%15.0%75.0%3.42untouched

Task text and importance ratings sourced from O*NET 31.0. Shares computed. The occupation score is the importance-weighted mean.

Where the score comes from

judged

Every task is scored through the standardised work activities it maps to. These are this occupation’s averages on the six rubric dimensions. Capability is what AI can do; the other five are what stands in the way.

DimensionMeanScale
Capability2.500-4
Embodiment0.740-3
Presence1.220-3
Accountability0.590-3
Context1.890-3
Verification cost1.170-3

What this means in practice

Where most of a role's weighted task load is exposed, the work that survives is usually the part of the job nobody wrote into the job description: deciding what should be produced rather than producing it, and being answerable for the result. The tasks lowest on this page are a better guide to where to spend your time than any general advice about the future of work.

Occupations either side of this one

The four closest scores in the same occupational family, then the four closest anywhere in the index.

Read this carefully. Exposure is not displacement. A high score means current AI systems can produce this work, not that anyone will stop paying a person to do it. Adoption depends on economics, regulation and inertia that this index deliberately does not model. How the score is built.